One of the many reasons that cake and pastries are so popular in the UK, is because of the ease in which they can be bought. Consumers have several different choices for buying these goods.
Many of the large retail stores carry a whole line of cakes and pastries that are easily accessed from the shelves. These are for convenience, and for those consumers that want to buy cakes and pastries that have a longer shelf life. It makes it easy for the shopper to buy a selection that can be stored a little longer.
There is those cake and pastry consumers who insist on freshness, and prefer to buy their cakes and pastries from the in-store bakeries. Again, this makes for convenience, as they can be purchased at the same time the rest of the shopping is being done.
Private bakeries really are the mainstay of this industry. This is where it all began, and it grew from there. There are many throughout the UK that are still loyal to their local private bakeries shop. Most will agree that nothing can top the cakes and pastries that are bought in these locations.